Himangi's Blog! Social Media & Marketing

What are the things you love about fall? for me, it is the weather, nature, especially the colorful leaves, and the sky. Who can forget? About Halloween and the pumpkin patches! Orange Leaves, It's fall! Talking about pumpkin, have you tried pumpkin spice latte? Pumpkin Spice Latte Well, this seasonal drink is one of the most viral drink ever. People go crazy about PSL; some of them wait for the pumpkin spice season to hit. Pumpkin spice latte was first introduced by Starbucks , the American company from Seattle, Washington, the world's largest coffee chain. With the help of great social media promotions, PSL gained its own fan following and buzz. Starbucks ' social media is doing great; if we see social media platforms, they have many followers and subscribers, as we have discussed in the earlier blog .   Starbucks Instagram Page Facebook with more than a 36million likes 18 million followers on Instagram 11 million followers on Twitter almost 300k subscribers on Y...

Have you ever been influenced by your friends to try a particular product or brand because it is really good, and you are missing something great, and then you start thinking of that brand and realize that you need to try that product? I've been in that situation millions of times, so what makes you want to try those products? I cannot answer that, but here is an excellent example of a brand getting popular and influential without spending a dollar on advertising. Lush Cosmetic Store Lush cosmetics , a UK-based cosmetic brand with great ethical values . Focuses on creating the freshest cosmetics using fresh ingredients to ensure the product is in its peak of effectiveness. Moreover, they are 100% vegetarian, handmade, with no packaging, and are against animal testing. They are famous for their excellent social responsibility and environmental protection approach. Lush Cosmetics Values Lush Cosmetics realizes the importance of social media, and they use it to create high-quality sha...

 Who doesn't like to post their pictures on social media after investing in a great camera? I would go crazy posting pictures and brag about my new camera, but that's another story.  Social Media GIF Social media has now become the window to our day-to-day life. We like to share things that make us feel happy with everyone, whether it is our newfound talent or our pet's new talent, a new dress we bought, or a place we discovered.  GoPro understands our passion for sharing our beautiful moments on social media to our loved ones and making it memorable.  So, GoPro is an American technology company, from cameras to apps and accessories; they are focused on making our experience to the next level.  The company is aware of people's power on social media and uses it as their promotion. They don't require a hefty budget high-end advertisement. All they need is people to share their GoPro product experience on their social media.  How they create UGC? It looks sim...